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Veteran founded

The Distinguished Omega Set

This Kit Includes;16oz Organic Shampoo16oz Organic Body Wash16oz Organic Conditioner4oz Organic Oil Based Pomade1oz Organic Beard OilHow To UseSham...

$139.50 $155.00

The Distinguished Omega Set: The Distinguished Omega Set

Size Chart

Find Your Perfect Fit

Every We Defy The Norm garment is built to be worn with intention. Use the measurements below to find your size. When in doubt between two sizes, size up.

Standard Tees

FREEDOM Tee, Growth Through Adversity, Prepare For War, No Weak Shit Tee, Defy Conformity Bolt, Built Different, Live It Up Daily, Weak Company Tee, Only The Bold

Size Chest (inches) Length (inches) Sleeve (inches)
S 36 to 38 27.5 15.5
M 38 to 40 28.5 16.5
L 42 to 44 29.5 17.5
XL 46 to 48 30.5 18.5
2XL 50 to 52 31.5 19.5
3XL 54 to 56 32.5 20.5

Fit note: Standard tees are athletic cut. True to size. Size up for a relaxed fit.

Oversized Boxy Tees

Break Free Oversize Boxy Tee, No Weak Shit Boxy T-Shirt

Size Chest (inches) Length (inches) Shoulder (inches)
S 44 28 19
M 47 29 20
L 50 30 21
XL 53 31 22
2XL 56 32 23

Fit note: Boxy tees run oversized by design. Size down one size for a standard relaxed fit. Size down two for a fitted look.

Hats

All snapback styles: Defiant We Stand, Defy Range Hat, Defy Adventurer Hat

Style Fit Adjustment
All Snapbacks One size fits most Adjustable snap closure fits 6 7/8 to 7 5/8

Fit note: All hats feature an adjustable snapback closure built to fit the vast majority of head sizes comfortably.

How to Measure Yourself

Chest: Measure around the fullest part of your chest, keeping the tape horizontal under your arms.

Length: Measure from the highest point of the shoulder straight down to the bottom hem.

Sleeve: Measure from the center back of the neck, over the shoulder, and down to the wrist.

Still Not Sure?

Email us at customerservice@wedefythenorm.com and we will help you find the right size before you order. We would rather spend two minutes getting it right than have you return something that does not fit.

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Ships . Estimated delivery

Free US shipping $70+
15-day exchangesVeteran founded
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The story

This Kit Includes;

16oz Organic Shampoo

16oz Organic Body Wash

16oz Organic Conditioner

4oz Organic Oil Based Pomade

1oz Organic Beard Oil

How To Use

Shampoo; Pop the top, dispense a metric slickton onto your palm (amount will vary based on hair length & thickness), lather up, rinse off. 

Body Wash; Pop the top, dispense a metric slickton onto your palm or bath scrub, lather up, rinse off.

Conditioner; Pop the top, dispense a metric slickton onto your palm (amount will vary based on hair length & thickness), lather up, comb hair through with fingers or comb, rinse off.  

Oil Based Pomade; Depending on shine and hold desired, rub a small amount between palms until pomade melts and spread evenly in hair. Style with comb or fingers. If applied to dry hair, you will receive a stronger hold. If applied to wet hair, you will receive a medium hold 

Beard Oil; Depending on the length of beard, use droplet to dispense oil onto palm and rub evenly in the beard. Best styled with a comb after beard oil is applied.

Shipping

Orders ship every Monday and Friday via USPS, with tracking. Free US shipping on orders $70+. We proudly ship to APO and FPO addresses.

Exchanges

Exchanges within 15 days of delivery. Items must be unworn, unwashed and free of pet hair, and we ship the new item at our cost. Limited edition, sale items and gift cards are final sale. Full exchange policy

Military and first responder discount

Active duty, veterans and first responders get exclusive pricing. Verify with GovX ID. How it works

The Distinguished Omega Set - We Defy The Norm

The message

Built for the ones who refuse to settle.

This Kit Includes;

4.94Average rating

Across every Defy The Norm product.

1,067+Verified reviews

From men and women who live the message.

15 daysEasy exchanges

Wrong size? We ship the new one at our cost.

Since 2018Veteran founded

Built by retired Marine Raider Cody Alford.

The founder / Cody Alford

The founder / Cody Alford

15 years in Marine special operations. The hardest fight came home.

After an early medical retirement, Cody went from leading men in combat to fighting anxiety and depression with no map. He started sharing the climb out, raw and unfiltered.

Defy The Norm is what came out of it: a reminder you can wear, built for anyone doing the hard work of becoming who they're supposed to be.

15+ Years USMC Special Operations
2018 Defy The Norm founded
4.94 Average customer rating

Reviews

Be the first to review it.

4.94 / 5 across 1,067+ reviews of every Defy The Norm product.

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Questions

Before you rep it

Still unsure? Our team answers every message, Monday to Friday.

Contact us
When will my order ship?

Orders ship every Monday and Friday via USPS. You get a tracking link by email as soon as it leaves our warehouse.

How does sizing run?

Every product has a size guide with measurements. If it doesn't fit, exchange it within 15 days and we ship the new size at our cost.

Can I return or exchange?

We do exchanges, not refunds. Items must be unworn, unwashed and free of pet hair, within 15 days of delivery. Email customerservice@wedefythenorm.com with your order number to start.

Do you offer a military discount?

Yes. Active duty, veterans and first responders verify with GovX ID for exclusive pricing. Learn more